Saravanan and Chitra: Building Businesses and Community in Tamil Nadu
In the quiet outskirts of Rajagambeeram, Tamil Nadu, two neighboring shops reflect the resilience and determination of their owners, Saravanan, 27, and Chitra, 36. Both opened their businesses a year and a half ago. Since then, they’ve grown as both neighbors and entrepreneurs, each charting their own path with the support of Dvara KGFS.
Saravanan runs a small but busy shop offering xerox services, photocopies, and electrical items. His journey into business began with a bold decision: after working at the nearby electricity board, he decided to strike out on his own. A year ago, he also became a Dvara KGFS Business Correspondent (BC), helping customers in his area access financial services.
“As a BC, people trust me because I’m a local,” Saravanan says, reflecting on the sense of respect his role brings. It’s a dual opportunity—he earns additional income and deepens his standing in the community, all while running his shop.
Next door, Chitra has built a thriving shop of her own, selling clothing, fabric, cosmetics, and offering tailoring services. With her husband working as a laborer in Chennai, Chitra manages the store and their household. Six months ago, she took an ₹80,000 loan through Dvara KGFS to increase her shop’s inventory.
“Being on the outskirts of town means fewer customers walk by,” Chitra explains. “I need to keep my shop well-stocked to attract people and build a reputation.” The loan has allowed her to expand her offerings and bring in more customers.
For both Saravanan and Chitra, the support from Dvara KGFS has helped them strengthen their businesses and better plan for the future. Saravanan sees his dual role as a shop owner and BC as a way to contribute to the community, while Chitra is focused on growing her shop and supporting her son’s education.
